Take one minute right now and think to yourself: if your brand was a celebrity or fictional character, who would it be? If you’re not great at recalling names, think in terms of personality traits; for example, sarcastic, serious, or nerdy.
Write these things down somewhere and we’ll come back to the words later.
I recently celebrated my five-year freelance-iversary. This is a pretty remarkable milestone for me and I honestly wouldn’t have thought it’s where I’d end up. I had written this up at the one-year mark and pretty much all of it still applies. There are a few more lessons I’d like to add to it, though.
There are many different ways you can utilize Facebook Advertising for your coffee business. In this piece, I’m going to provide three strategies on ads you can run for your cafe. I’m focusing specifically on cafes for this piece, because location-based advertising can be incorporated.
There seems to be a million articles out there in the variation of “101 Ways to Improve Your Blog.” If you’re like me, you’re probably thinking, “101?! I can barely focus on 10!”
Last month, when my iPhone Upgrade Program came around to its full year, I debated on whether I should stay with an s model or upgrade to the 7+. I upgraded to the 7+ only for the dual lens. Why would I want to upgrade to a phone that is quite literally the size of my hand?Read More
This recap is primarily for my own memory (I have a terrible memory). I started off the year with a career plan in mind and it seemed like the plan was just obliterated (in a good way). Despite 2016’s tumultuous political climate and many social injustices, my own business took off and I was able to spend time on projects that challenged me.Read More
In the past few years, social media evolved from a channel of personal stories to one of customer service complaints. “Social customer care” is the new phrase.
You, operating as a customer, have probably tweeted at an airline for a delay. You’ve probably also raved about a product you love. What the company does in response is what you can quantify as social customer care.Read More
Tell me if this sounds familiar: you kind of have a blog, but you don’t post frequently and it often feels like you’re scrambling around.Read More
Recently, I received a pretty interesting business opportunity. On paper, it looked great. The contract would diversify my audience, increase my reach, and establish myself as a, for lack of a better word, “thought leader.”
I wanted to say yes, because logically, it was great.Read More
I'm a San Francisco-based writer & photographer. On the side, I munch on donuts & hang out with my dog Zoey.
You can reach me here or on Bluesky.
Life goal:
eat / drink coffee / write / travel
>>>> all in one.
about
Jenn is a San Francisco-based writer & photographer. On the side, she munches on chips & hangs out with her dog Zoey. You can reach her via the contact page or on social media @thejennchen.
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