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08.09.17

“Social Media Isn’t Marketing’s Job” (Spoiler: Yes, it is)

  • Posted By : Jenn Chen/
  • 0 comments /
  • Under : Business, Marketing, Social Media

“Customers aren’t happy, they’re complaining on social media. How are you responding?”

“That’s not Marketing’s job.”

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07.12.17

Sarcastic or Punny: 5-Minute Brand Voice Audit

  • Posted By : Jenn Chen/
  • 0 comments /
  • Under : Business, Marketing, Social Media

Take one minute right now and think to yourself: if your brand was a celebrity or fictional character, who would it be? If you’re not great at recalling names, think in terms of personality traits; for example, sarcastic, serious, or nerdy.

Write these things down somewhere and we’ll come back to the words later.

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optimize blog
02.22.17

Small ways to optimize your current blog

  • Posted By : Jenn Chen/
  • 0 comments /
  • Under : Business, Marketing

There seems to be a million articles out there in the variation of “101 Ways to Improve Your Blog.” If you’re like me, you’re probably thinking, “101?! I can barely focus on 10!”

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02.08.17

Why you need the iPhone 7+

  • Posted By : Jenn Chen/
  • 0 comments /
  • Under : Business, Marketing, Social Media

Last month, when my iPhone Upgrade Program came around to its full year, I debated on whether I should stay with an s model or upgrade to the 7+. I upgraded to the 7+ only for the dual lens. Why would I want to upgrade to a phone that is quite literally the size of my hand?Read More


01.25.17

When small motions create stellar customer service

  • Posted By : Jenn Chen/
  • 0 comments /
  • Under : Business, Marketing

During my last visit to Chicago, I went with two other people to Au Cheval for a burger. It was the usual two-hour wait and we made sure to fill up a little while waiting. Hangry Jenn is no fun. The part that stood out to me the most was the moment I ordered my food.Read More


11.02.16

[Free Template] How to Set Up Your Own Trello Editorial Calendar

  • Posted By : Jenn Chen/
  • 2 comments /
  • Under : Business, Marketing
editorial calendar guide

Tell me if this sounds familiar: you kind of have a blog, but you don’t post frequently and it often feels like you’re scrambling around.Read More


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About Jenn Chen

I'm a San Francisco-based writer & photographer. On the side, I munch on donuts & hang out with my dog Zoey.

You can reach me here or on Bluesky.

Life goal:
eat / drink coffee / write / travel
>>>> all in one.

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about

Jenn is a San Francisco-based writer & photographer. On the side, she munches on fun flavored chips & hangs out with her dog Zoey. You can reach her via the contact page or on social media @thejennchen.

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All photos were taken by Jenn Chen, unless otherwise noted, & under full copyright. Photos of me in red & orange were taken by Jessica Caisse. Do not use copy or photos without prior permission. Logos designed by Hannah Ellen.


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