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12.01.22

Business owners should be on social media

  • Posted By : Jenn Chen/
  • 0 comments /
  • Under : Business, Social Media

Should business owners be on social media?

The short answer is yes.

Do business owners need to be on social media? No.

There are also a few other questions related to this:

  • How personal should your business account be?
  • Should business owners be responsible for social media accounts?
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02.23.22

Why you should still have a website

  • Posted By : Jenn Chen/
  • 0 comments /
  • Under : Business, Marketing

An argument could be made that because of the existence of Instagram, Facebook, LinkedIn, Google merchants, etc., there’s no longer a need for a standalone company website. It’s just another thing to take care of in a very long list of things. Plus, if you’re new to navigating the backend of a website, it can be very daunting to take on.

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03.21.18

Audiences: Designing a Strategy to Reach Them

  • Posted By : Jenn Chen/
  • 0 comments /
  • Under : Business, Marketing, Social Media

Earlier this month, I wrote about researching your digital audience. This is a followup to that post, where I present three scenarios that might’ve happened.

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About Jenn Chen

I'm a San Francisco-based writer & photographer. On the side, I munch on donuts & hang out with my dog Zoey.

You can reach me here or on Bluesky.

Life goal:
eat / drink coffee / write / travel
>>>> all in one.

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about

Jenn is a San Francisco-based writer & photographer. On the side, she munches on fun flavored chips & hangs out with her dog Zoey. You can reach her via the contact page or on social media @thejennchen.

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All photos were taken by Jenn Chen, unless otherwise noted, & under full copyright. Photos of me in red & orange were taken by Jessica Caisse. Do not use copy or photos without prior permission. Logos designed by Hannah Ellen.


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