Swiss Water
SOCIAL MEDIA / PHOTOGRAPHY / INTERVIEWS

SWISS WATER DECAFFEINATION COMPANY

DETAILS

Over the course of six weeks, I worked with Swiss Water to create a social media campaign around their Los Angeles 10-day pop-up cafe. I created a social media marketing plan, social media ads in accordance to a budget, and flew down to LA to take photos. The social media networks involved were: Instagram, Facebook, and Twitter. As part of the campaign, I interviewed and posted stories about two event partners: Matthew Biancaniello (mixologist) and Stumptown (roaster).

For the photos, a mix of press release-appropriate images and social media-oriented images was requested. I processed photos the night of the media event, so they could accompany the next day’s press release.

RELEVANT LINKS

My photos were used in several publications, including:

Photography


Notable Social Posts


About

Jenn is a San Francisco-based coffee marketer: digital strategist, writer & photographer. On the side, she munches on donuts & thinks of new ways to make you look stunning online. You can reach her here or on Twitter @thejennchen.

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This site operates with WordPress with the theme, Oshine, heavily customized by me. Hosted by Dreamhost. All photos were taken by Jenn Chen, unless otherwise noted, & under full copyright. Do not use copy or photos without prior permission. Fonts used: Playfair Display, Open Sans, Lato. Logos designed by Hannah Ellen. Portraits of me by Tory Putnam Photography.